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Understanding Humans in the Business World – Putting Eponymous Laws to Good Use
Recognizing what behaviors are common enough to have Eponymous Laws named for them can make you more effective at work and in life. Here are my first 4 favorite.
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APIs – The Litmus Test for Evaluating Vendors
Evaluating a vendor can be exhausting, and regretting a partnership can be heart-breaking. Here are some quick ways to evaluate if a SaaS provider is as good as their sales staff says.
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The resolution to make in 2025 – leave more reviews
Authentic reviews are a gift to content creators and businesses, and it is an easy-to-keep resolution requiring 15-minutes a week to help the internet and your local economy.
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Why I Switched Back to WordPress
The previous incarnation of this was site powered by a static site generator (SSG). More specifically it was running Eleventy, because I loved the thought of managing all my updates in Markdown. You can read the details of how it ran on the old site, but the material is outdated. (Someday I’ll also article how…
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Testing the BlueSky Integration
I want the ability for some, but not all, of my WordPress posts to show up on my BlueSky feed. In theory, when I publish this it will show up. After that’s done, I’ll adjust it so the comments are fueled by BlueSky.
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Seven Tactics to Reinforce Your Customer Engagement Strategy
“How do we know this worked?” In the history of humanity, nobody has enjoyed hearing that question. Why? Because it contains seven assumptions – six of which have negative foundations! As companies evaluate their 2023 marketing spend (after likely reducing spending in 2022), the wise marketer remembers their north star: customer engagement. By embracing proven techniques,…
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APIs: Oofda!
Continuing a conversation from my previous podcast episode on Constant Variables, I was invited back to attempt to demystify a common technology that appears more complicated than necessary – APIs. I think it is a great listen for any beginning or junior developer, before they start creating APIs. It covers topics like:
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Startup Mentality, API Management, and Corporate Apps
In this 2021 podcast, I had the chance to talk about a lot of passions for how I think about startup culture can influence the corporate environment. Topics included:
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Yext Helps Caribou Coffee Optimize Every Digital Customer Experience
In March 2021, I spoke with Yext about combining two things I love – APIs and coffee. I’m still a big fan of Yext and their collection of tools to help retail marketers. The shortened version of the article: